Marketing your practice
A series of six bite-size podcasts in partnership with PracticeWeb that will put you in control of how you grow your firm
Our podcast series in partnership with PracticeWeb looks at how to grow your practice through data driven marketing. After an introductory podcast, we dive into five further podcasts:
- how to use marketing to win the business you want
- whether you should become a specialist firm with a niche focus
- how to create a marketing strategy and plan for your practice
- how marketing can help overcome the price objection
- how to market your firm on a budget.
Click on the links above to listen to each podcast, or find the series via our ACCA Practice Pulse podcast page.
How to make the most of your LinkedIn profile to attract clients
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Why you should use LinkedIn
Ashley Leeds of Full Cup Coaching shows you why you should use LinkedIn to market yourself as an accountant and your accountancy practice
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Making the right impression on LinkedIn
Ashley Leeds of Full Cup Coaching shows you how you can make your LinkedIn profile stand out from the crowd
Enter an award to attract clients
Being nominated for or winning an accounting award brings credibility, industry recognition, and can help you grow your client base. Securing a nomination is a low-cost marketing activity that can reap benefits. Find out more.
Useful links
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Entering accountancy and business awards - resources for practitioners
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The marketing episode of ACCA UK's Bean Counter to Boss podcast series featuring Amy Hancock and James Goulsbra
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How to market your startup accountancy practice - free ebook by PracticeWeb
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Gravitate Accounting talk about how they marketed their start up practice
