This new podcast series in partnership with PracticeWeb will look at how to grow your practice through data driven marketing. PracticeWeb is a digital marketing agency working exclusively with accounting firms to help them grow through marketing.
‘The process of marketing is far more complex these days than it used to be, and the pace of change is accelerating so keeping on top of it all is a full-time job,' says Mike Crook, managing director at PracticeWeb. 'That’s why ACCA and PracticeWeb have put this series together.’
After an introductory podcast, we're diving into five further podcasts on how to use marketing to win the business you want, whether you should become a specialist firm with a niche focus, how to create a marketing strategy and plan for your practice, how marketing can help overcome the price objection, and how to market your firm on a budget.
Listen to the podcasts on your preferred platform as they drop each week.