CFOs have a responsibility to ensure financial health and discipline so that the company can continue growing in a sustainable fashion in the future. To combat this change in environment, the finance function must become integrated across the key business development departments in order to prepare carefully for, and plan, new growth.
SMEs experiencing fast growth require a CFO willing and able to take a key role in monitoring and controlling high growth as it unfolds, as well as forecasting future trends and possible new directions for the business.