The power of pricing

Pricing is often one of the most challenging aspects of running an accounting firm. Getting it right can mean the difference between a profitable, scalable business and one that’s struggling to keep the lights on. Stuart Hurst, the founder of Cloud 10 Accounting, knows this better than most.

Speaking at the recent Elevate Summit, Stuart shared his journey of tackling pricing – warts and all – and how his experience has helped him build a thriving firm.